🔗 Share this article

The Rugby Football Union has pledged to keeping up progress by revealing a half-decade blueprint designed to leverage the achievement of the national women's team's championship.

Primary Objectives of the Strategy

Titled Our Time: Every Rose, the strategy details several significant objectives, such as becoming the pioneering England team to achieve back-to-back World Cup victories.

An additional major aim is to increase engagement to one hundred thousand female players taking part in rugby across the UK by the year 2030, currently standing at the existing total of sixty thousand.

Economic and Audience Ambitions

The national rugby authority is also working to increase twofold its revenues from the female rugby to sixty million pounds, allowing more support in local the game.

Additionally, the initiative sets out a goal of gaining 3m dedicated followers.

“The challenges have reached a peak,” remarked a senior official, the executive director of the women’s game. “The opportunity has never been bigger, but standing still is unacceptable because the wheels are now fully in motion.”

Creating a Legacy for Female Rugby

Teasdale emphasized that female rugby has advanced greatly since joining at the governing body in over a decade ago, when there were just 12,500 registered players.

Teasdale remembered that within some teams, while women were not prevented, they were not encouraged too.

Despite the progress made, she asserted that more effort is needed to strengthen the game, particularly amid a cost of living crisis.

Historic Achievement and Future Aspirations

“In the latest match, we saw an extraordinary landmark as 82,000 spectators entered the stadium at the stadium to see our national team claim the global championship,” she remarked.

“Moving forward to 2030, we want to keep this drive alive.”

Hurdles and Prospects

She added that the organization functions in an context where budgets are scarce, which can create difficult discussions.

“Visionary strategies, notably for the female rugby, naturally challenge the existing norms,” she noted. “But the truth is obvious: the future of the game is tied to the women’s game.”

Support Base and Future Focus

Additionally, the CEO, the chief executive, pointed out that of the four hundred thousand fans who were present at the Women’s Rugby World Cup, thirty percent had never watched a game before.

“Maybe the figure that truly enthuses us is that 90% said they wish to return and do it all over again,” he said. “However we can’t rest on these laurels. We need to maintain momentum.”